by Nishan Singh | Last updated Sep 19, 2022 | Mobile App Marketing
How many apps do you have on your phone? Have you specifically searched for them in the Play Store or are they popular ones? If you look carefully, then most of the apps on your phone must be popular ones. You don’t realise it, but whenever you have to download an...
by Nishan Singh | Last updated Nov 6, 2022 | App Development, App Store Optimization
App submission is often an afterthought. But ensuring you submit your app to the App Store properly is an important first step to ensure exposure and entice users to download. That’s why we made this step-by-step guide to App Store submission. This guide contains all...
by Nishan Singh | Last updated Jul 10, 2022 | Marketing Strategies
What is the purpose of marketing? Very few people can answer this question, let alone, tell you how to achieve those primary purposes. If you were to ask this question to 100 different business people, you would get a myriad of different answers. Some...
by Nishan Singh | Last updated Nov 6, 2022 | App Development
While mobile technology has allowed us to break down geography and stay connected from anywhere, location is proving to be more important than ever. For many categories of mobile apps, personalization, context, and location are the trifecta of...
by Nishan Singh | Last updated Jul 23, 2022 | Analytics, Measurement
What is Digital Marketing Measurement Model (DMMM) The internet is one of the greatest things that has happened to businesses. It provides us with an abundance of information on any area we want. And for us marketers, specifically, it has given us the ability to...
